about us
Connected Content is a full-service company that will help you plan and stage all of your organization's communications — internal, external, technical, public relations, print, online. We can connect your content through your whole organization — ensuring that you're delivering a consistent message to every person from the first impression to the deepest question.
what we do
Connected Content's services cover several main areas:
- Writing
- Editing
- Indexing
- Documentation (manuals and online help systems)
- Publication management
- Writing and editing instruction and coaching
Our services can be scaled to accommodate the needs of companies and individuals.
We tailor our services to meet your needs:
- We'll do it for you if you don't have time.
- We'll teach you how to do it yourself — as painlessly as possible.
- We'll do it for you, get a process set up, then teach you how to maintain things yourself — as painlessly as possible.
our experience speaks for us
We offer a broad range of experience in technical and business communication as well as publishing, including:
- Technical and software lifecycle documentation for several industries
- Content development for Web sites and intranets
- Knowledgebase development
- Newsletter planning, writing, editing, and publishing
- Magazine writing and editing
- Newspaper writing and editing
- Public relations writing for non-profits and other organizations
Connected Content owner, Whitney Potsus, also:
- teaches online continuing education courses she designed for Northwestern Connecticut Community College, focusing on technical and business writing
- teaches classroom-based continuing education courses she designed for Gateway Community College, focusing on technical and business writing
- serves as Vice President (in charge of public relations) for The Critter Connection, Inc., Connecticut's first and only rescue dedicated to guinea pigs
- writes a monthly column for Pets Press, a newspaper for Connecticut pet owners
Whitney is currently a senior member of the Society for Technical Communications (STC), and is a member of the American Society for Training & Development (ASTD), the Professional Communication Society of the IEEE's, and the National Association for Women Writers (NAWW). She was:
- Founding and Managing Editor of The Solitary Scrivener (for three years), the newsletter of the Lone Writer special-interest group of the STC
- Frequent contributor to Imprints, the newsletter of the Connecticut Chapter of the STC
- Two-time STC Annual Conference presenter
- Contributor to Intercom, the international member magazine for the STC
- Book reviewer for IEEE Transactions on Professional Communication, the journal for the IEEE's Professional Communication Society